UX Researcher
 
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Lauren Elbaum

Hello! I’m a Senior Product Researcher with tech, financial, and start-up experience.

I lead strategic research and democratize research by teaching non-researchers how to do enough research with enough rigor to make good product decisions.

 
 

Case Studies

 
 

Balanced Comparison Usability Test

Speeding up a core process by comparing two different designs options.

View Balanced Comparison Case Study, ask Lauren for the password

 
 
 

Personas through Contextual Inquiry

Research-based understanding of the users steers Bluehost’s design, product, and marketing.

View Contextual Inquiry Case Study, ask Lauren for the password

 
 
 

A Survey That Changed Business Strategy

A survey about customers’ behavior moved the organization from ‘30-day trial period’ to ‘How long will customers actually work on this?’

View Survey Case Study, ask Lauren for the password

 
 
 

Participatory Design and Focus Groups for Lansing, MI

Participatory design and focus groups get Lansing's citizens' feedback to the right city employee.

View Participatory Design & Focus Group Case Study

 

Past Work

Dough

Simplify student loans

Product Designer and UX Researcher

Zelle

Transaction filter

UX Designer and Product Manager

 

Inbox Triage Design

Designing a better inbox workflow

UX Researcher and Designer

Zappos

Independent usability test

UX Researcher